Wednesday, 22 March 2017

Vibrant Beauty Meets Green Beauty: 100% Pure Cocoa Butter Matte Lipstick

Hi, everyone! We all know that in the world of makeup, few things excite me more than a bold, vibrant lipstick. My collection is rife with vivid oranges, fuchsias, purples, and corals- they just make me feel so put together, wide awake, and fearless. Pretty simple therapy, I'd say! I've made a pledge to integrate more natural, green beauty into my makeup routine this year, so when I saw that 100% Pure had recently launched a range of ultra-pigmented matte lipsticks my antennae were perked! 

The 100% Pure Cocoa Butter Matte Lipsticks ($29 USD/$35 CAD) come in soft white cardboard boxes with brown lettering and pretty pink accents. 

The boxes also feature a full ingredient listing, which reveals several lovely natural components including cocoa butter, shea butter, various fruit extracts, chocolate(!), rose petals, and Vitamin E. Enriched by these beautiful ingredients, the Cocoa Butter Matte Lipsticks promise a lightweight, smooth, moisturizing texture, a semi-matte finish, long wear, and full-on opaque colour thanks to natural fruit pigments. The formula is 100% natural, vegan, gluten- and cruelty-free. 

The lipstick tubes also reflect the theme of natural beauty. They are made of lightweight rosy-taupe metal decorated by a silver leafy floral motif. The inside of the tube also reveals a silvery scripted brand logo when the cap is removed. 

What lured me most to the Cocoa Butter Matte Lipsticks was the amazing selection of bold, vibrant shades- so up my alley! The shade range includes everything from nude beige, to vibrant coral, to vivid red, to saturated purple. So many lovelies to choose from! 

I have three of these gorgeous lipsticks to share with you today: Prickly Pear, Sonora**, and Hyacinthus**

Prickly Pear is described as a "vibrant coral pink" and I fully agree with this description. The shade is decidedly warm and is a perfect blend of coral and pink with just a touch of pastel. I wear shades like this year-round, but it absolutely screams Spring and Summer! 

Sonora** is described as an "orange red" and that's just what it is- a warm-toned red. The warmth gives it a lovely retro feel and I like that, despite the orange undertones, the shade is still decidedly red, which keeps a classic feel and may make it more approachable to those who might feel intimidated to wear a full-on orange. 

Hyacinthus** is described as a "deep berry purple". It's a neutral to warm shade that is a beautiful balance of berry and purple hues. Its prominent purple tones make it wonderfully bold and modern, yet it has enough pinky elements that it's wonderfully wearable (I actually wore it to work on Monday and did not feel self-conscious at all). With one layer, the berry tones come through and, as it's layered, a deeper purple takes over. This effect makes the shade super versatile! 

Here are swatches of all three shades on my inner arm (MAC NC15 skin tone). As you can see, the shades are smooth and opaque and have a luminous matte finish: 

And here I am wearing each of the shades: 

100% Pure Cocoa Butter Matte Lipstick in Prickly Pear

100% Pure Cocoa Butter Matte Lipstick in Sonora

What I love about these lipsticks is that they are wonderfully pigmented and incredibly lightweight on the lips. They reach full opacity with one heavy or two lighter-handed swipes and, despite the rich colour, they instantly absorb into the lips and do not feel at all heavy or sticky. Also, the wear-time is so impressive! These lipsticks last quite well, even through meals, and leave a beautiful stain on the lips as they begin to wear. 

The only downsides to these lipsticks that I've noticed is that they are not transfer-proof and they can be a *touch* drying as the day goes by, at least during these colder temperatures. Even though these are matte and lightweight, they will leave an imprint on your glass or will smudge a bit if you were to wipe your mouth. Despite the transfer, though, the wear-time is not impacted because the pigments are so rich! Also, because these lipsticks dry down to a soft, powdery finish, I do find my lips to be a bit dried out by the end of the day. On the upside, though, these do not feel at all tight or uncomfortable when initially applied. 

I have set a goal for myself to incorporate more green, natural makeup items into my routine this year, so I am thrilled to have discovered the 100% Pure Matte Lipsticks. The shade range is absolutely stunning (especially for a vibrant beauty lover like me), the pigmentation is impressive, and the wear-time can't be beat! And, of course, they are 100% natural, vegan, cruelty-free, and coloured by fruit. How amazing is that?!

If I've tempted you, you can find these lovely lippies on the 100% Pure website, here!

Also, 100% Pure is currently running an incredible Gift with Purchase on their website starting today! With all orders over $55 USD, you will receive a 6-piece gift set worth $134! Now's the time to try the brand if you've been curious!++ 

Do you have any favourite green beauty brands or lipstick launches at the moment?

Thanks so much for stopping by! xo


**Products marked by these asterisks were sent to me as PR samples for consideration and review. All opinions expressed in this post are 100% authentic and my own! 

++This post contains affiliate links (i.e., I will receive a small percentage of the sale of items should you purchase products using the links in this post)


  1. How would you say the purple shade compares to MAC Heroine?

  2. The packaging is absolutely beautiful! All 3 shades look stunning on you. I love that they are completely natural (ingredient wise) xx


  3. All three colours are beautiful on you!
    This is a brand I've had on my radar for a bit, and I'm going to try their foundation soon cause I'm giving myself a little gift with my tax return. :-)

  4. You and bold lipsticks are just meant to be together haha!! These colours are so you and I'm glad they wear well too! I've not yet tried this brand but I;d like to!

  5. Colores atrevidos. Son fantásticos!

  6. Stunning colours! They look great on you.


All of your lovely comments make my day! Thanks for taking the time to share your musings, ideas, and opinions. Feel free to leave a link to your blog- I'd be happy to check it out :)